10 June 2024
foodpanda introduces grocery label bright
foodpanda has launched its own private grocery label ‘bright’, offering over 200 items across two sub-brands – ‘brightfarms’ for fresh produce and ‘brightyums’ for pantry staples and ready-to-eat items. By procuring directly from suppliers, ‘bright’ products are priced competitively while ensuring quality. The new label aims to enhance the everyday grocery shopping experience by delivering high-quality yet affordable products conveniently within an hour across Bangladesh.