20 August 2024
“I really hate generative AI”, says Procreate CEO
Procreate CEO James Cuda has publicly rejected generative AI for the company’s products, stating it goes against human creativity. The popular digital illustration app, known for its one-time purchase model, maintains that “AI is not our future” on its website. This stance contrasts with competitors like Adobe Photoshop and Clip Studio Paint, which are integrating AI features. Procreate’s decision aligns with artists’ concerns about AI’s impact on employment opportunities and creative value. Daily Star